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Portfolio
This is the MVP showcase list. Each project can expand into a full case study with challenge, process, solution, and measurable impact.
2026
Rebuilt onboarding and dashboard UX to improve trial-to-paid conversion for a B2B platform.
2024
Redesigned patient onboarding and dashboard journeys to reduce support tickets and improve completion rates.
Redesigned a real estate investment platform's core dashboard to make complex portfolio data readable and actionable for non-technical investors.
2023
Redesigned the core experience of a legacy HR management platform serving SMEs across Southeast Asia to reduce churn from usability frustration.